Business Archives - Henrik Jensfelt Design

Curious about your future in business?

Henrik Jensfelt Business, Design, Uncategorized September 9, 2021

A designer can open all perspectives and make a tangible synthesis of them. We can fast-forward into possible futures and help test drive new products, systems, and technology — invaluable in a time when we face so much uncertainty.

The Spotify Car Thing.

Henrik Jensfelt Business, Design April 26, 2021

Companies like Spotify with convergent capabilities are reaping the benefits of combining physical, digital, and services in extraordinary ways to create entirely new formats — like the new Car Thing.

Reaping the benefits of combining physical and digital.

Henrik Jensfelt Business, Design September 7, 2020

Companies with convergent capabilities are reaping the benefits of combining physical, digital, and services in extraordinary ways to create entirely new formats and reinvigorate old ones. Retail is one of the industries that has been disrupted through Convergent Transformation Design. Companies such as Amazon and Alibaba converge digital and physical to create entirely new service […]

industrial-design-is-the-future-of-products

Industrial Design plays a preeminent role in shaping the future of products.

Henrik Jensfelt Business, Design, Uncategorized August 10, 2020

Current Product Design is a complex field. It's no longer 'just' a question of developing beautiful and easy-to-use products for an offline (object) or online (screen) experience. The focus has expanded to the full customer journey. As Industrial Designers, we build relationships between people and devices. It goes way beyond look and feel, ergonomics, and how graphical interfaces are created. That's why Industrial Design plays a preeminent role in shaping the future of products, turning digital into physical.

Innovation is about leadership – not new ideas.

Henrik Jensfelt Business, Design, Uncategorized January 16, 2020

Today, the challenge is not about generating yet another new or better idea to be more innovative. Our world is already overflowing with new concepts, technologies, and features. Instead, it’s about making sense of the opportunities that we already have in front of us and discovering new meaningful directions that help us imagine it forward.

Technology Design is the Future.

Henrik Jensfelt Business, Design March 27, 2018

The last twenty years, there has been a rapid progress in technologies, requiring a new balance of skills from designers to make them accessible and useful in products, services and experiences. It all comes down to the new practice of technology design by technology designers.

Design-driven Innovation.

Henrik Jensfelt Business, Design September 4, 2017

What does IKEA, Nespresso, and Airbnb have in common? They are all companies that use design as a driver for continuous innovation and growth.

People buy meanings they love – not better products.

Henrik Jensfelt Business, Design May 3, 2017

People buy meanings they love, not better products. Meanings shape, disrupt and guide our perceptions of brands and products. To project meanings as they are intended to be received, you need design.